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Check out the facts on how moms are engaged when tuning in with their kids:

• 87% of moms discuss the program and 56% discuss ads with their children

• As a result of discussing ads, brands are 34% more likely to achieve an increase in brand perception

•70% of moms say they watch TV as a family every day

• When watching with their kids, ad recall doubles across a wide variety of categories due to the fact that moms are more likely to watch TV as a family every day

* #1 Canadian English commercial specialty channel with an AMA of 21,000 W 18-49 w/ K12

Get the power of Co-Viewing working for your brand!

Observer Report

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